Matt Toner was honoured to be invited to speak at the second Transmedia Meetup in Vancouver last month. With over 20 attendees present, Matt used Z2H's current property, Animism, as the case study of a true transmedia property. The presentation walked the audience through the different phases of Animism, and how to effectively link each piece of a transmedia puzzle to create a cohesive and fluent narrative across all mediums.